You may consider Bosch as the trendy European equal to what the GE model as soon as was in America. It is a house equipment identify (because of its partnership with Siemens), however the German multinational model’s core enterprise is basically about offering the underlying expertise and engineering that powers automobiles, houses and factories around the globe. That focus is mirrored at CES 2026, the place a lot of what Bosch is unveiling is meant to be licensed to different firms relatively than bought as Bosch-branded merchandise on retailer cabinets.
Working example is Bosch’s automotive plans at CES. The corporate is showcasing what it calls “AI within the automobile,” or extra particularly, within the cockpit of the automobile. “Bosch’s AI-powered cockpit makes driving extra snug, intuitive, and safer for all occupants,” Bosch board member Markus Heyn said in a press release. We’ll get into all the main points under, in addition to find out how to tune in to the press convention on Monday.
Learn how to watch Bosch’s CES 2026 presentation
You may livestream the occasion on Monday, January 5 at 12PM ET through the Bosch press page or YouTube. (We have embedded the stream hyperlink under.)
We’ll even be highlighting any related information from Bosch’s presentation in the principle Engadget CES 2026 liveblog.
What to anticipate
Bosch shall be establishing store within the Central Corridor of the Las Vegas Conference Middle (sales space 16203), the place the corporate shall be specializing in its three big themes — mobility, good house integrations and manufacturing — all of which can embody {hardware}, software program and AI options.
Like many different CES 2026 exhibitors, search for Bosch to emphasise its partnerships with the large canine of the AI area on the present. As an illustration, that AI-powered automobile cockpit talked about above will function integrations with each Microsoft and NVIDIA. Bosch is touting the power to make use of voice instructions to affix a Groups name, whereas the automobile’s system will mechanically activate adaptive cruise management. And it is noting that NVIDIA’s software program suites will assist handle “real-time sensor processing and vision-language fashions.”
Here is a glimpse of what the sales space will appear like:
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